Thursday, February 7, 2013

Hard Rock Hotels in Mexico & the Dominican Republic find their groove with Google Apps

Posted by Jaime Garcia, IT Corporate Director of the All Inclusive Collection 

(Cross-posted on the Google Latin America Blog)

Editor's note: We are excited to have guest blogger Jaime Garcia, IT Corporate Director of the All Inclusive Collection with over 5,000 employees at Hard Rock hotels in the Mayan Riviera, CancĂșn, Puerto Vallarta, and Punta Cana. See what other organizations that have gone Google have to say.

At Hard Rock hotels, we don’t want to be a normal hotel; we want our guests to feel like rock stars from the moment they walk in the door. But, with 1,200 employees that use our IT platform across four locations, it can be challenging to create a consistent guest experience. We need tools that help us make decisions in the moment -- the party doesn’t stop at the Hard Rock!

As the IT Corporate Director of the All Inclusive Collection (which runs all of the Hard Rock Hotels in Mexico and the Dominican Republic), I’m responsible for providing tools to our employees that will let them to work together effectively and focus on our customers. On our old system, Microsoft® Exchange, we had a large datacenter for the hotels to maintain. Our communication tools weren’t flexible enough to make decisions on the go and we couldn’t guarantee that we were running the same promotions at the same time. We worried about the effect on our guests’ experience. I decided that we needed to move to Google Apps and get off of our on-premise infrastructure. Google Apps was fast, safe, and agile and met all of the security standards I was looking for, so I knew that all of our customers’ information would be protected, too!

Since moving to Google Apps, we've improved internal communication and are now spending half as much time on things as we were previously. While our hotels are in Mexico and the Dominican Republic, our sales teams are located all over the globe—North America, Europe, Asia, and here in Latin America—and they’re moving all the time. With Google Talk and Google+ Hangouts, we rarely use the phone anymore, it’s easier to jump on a Hangout from any device and from any of our locations. When our sales team in Miami make an important reservation for a wedding or a big group, they chat via Google Talk with the hotel in Cancun, providing immediate assurance and confirmation that everything will run smoothly.

Having so many guests across our hotels, problems can arise at anytime day or night, so we can’t have downtime. Rather than worrying about keeping our servers and email running, we spend our time managing tools through a browser. We've saved thousands of dollars in IT infrastructure and telecommunication costs, and my IT headaches are gone. I used to have a team of guys helping me manage servers and keep our email up and running. Now, only two of us manage all of the tools.

Google Sites and Google Calendar have been fundamental in organizing our promotions and standardizing our guest experience by allowing us to share across hotel locations. We just had a promotion across all our branches for Christmas and the holidays. We made a site with all of the dates, rates, and details of the deal and we could easily monitor how it was rolled out across each hotel. This process used to take weeks, and fixing discrepancies between the locations was messy. Now, it’s simple, consistent, and happens in real time.

On Google Apps, we really feel like a team, working together despite being countries apart. We are able to provide the same level of rockstar service in all of our hotels and create great experiences for our guests. All while improving our customer experience – rock on!

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